comrax projects

Voice Search for Businesses

Raymond Tembo
December 27, 2023

Why Voice Search for Businesses is Here to Stay

Hey there, business owners! Remember the days of hunched over keyboards, squinting at tiny screens, and desperately trying to remember that long-tail keyword you just knew? Well, thanks to the rise of voice search for businesses, those days are officially done.

Think about it: people walk around with tiny supercomputers in their pockets these days, and guess what they like to do with them? Talk! Ask questions! Get instant answers without typing a single letter. And that's where voice search for businesses comes in like a superhero with a microphone.

voice search for businesses

Why is Voice search Important for your Business?

1. Voice Search is Booming: Imagine this: over 50% of all online searches are now done by voice. That's like half the population saying "Hey Siri, find me the best pizza near me!" or "Alexa, tell me about Comrax, that cool tech company in Lusaka." If your business isn't optimized for voice search, you're basically invisible in this conversation.

2. Local Searches Rule the Airwaves: People on the go, with their trusty voice assistants? They're mostly looking for things nearby. "Show me coffee shops open now" or "Find a plumber who can fix my leaky faucet fast!" This is your golden opportunity to be the top result, the hero who saves the day (and the leaky faucet).

3. Mobile Matters More Than Ever: Since most voice searches happen on smartphones, having a mobile-friendly website and online presence is no longer optional, it's mandatory. Think fast loading times, clear navigation, and easy-to-understand content for those impatient AI ears.

4. SEO Gets Conversational: Forget keyword stuffing, the future of SEO is all about natural language. Speak like a human, answer questions like a friend, and Google's voice algorithms will reward you with sweet, sweet search engine love.

5. It's the Future, Dude: Voice search is just the beginning. Imagine ordering food, booking appointments, or even buying products all with your voice. By embracing voice search for businesses now, you're not just keeping up, you're getting ahead of the game.

voice search for businesses

How do I get my business on voice search? 

  • Claim and optimize your Google My Business listing: This is your local search goldmine. Make sure your information is accurate, enticing, and voice-friendly.
  • Use natural language in your website content: Talk like a real person, answer potential questions, and avoid keyword overload.
  • Focus on mobile optimization: Speed is key, so make sure your website loads like a cheetah on a caffeine rush.
  • Experiment with structured data: This helps search engines understand your content better, making it easier for voice assistants to find you.
  • Get help from the pros: If you're feeling overwhelmed, there are amazing SEO agencies and experts who can guide you through the voice search maze.

voice search for businesses

Remember, voice search for businesses isn't a fad, it's a revolution. By embracing it, you're opening your doors (or should we say mics?) to a whole new world of customers, leads, and opportunities. So stop typing, start talking, and get ready to conquer the voice search frontier!